“Anyone who launches new products will immediately appreciate the power of this resource to influence design direction, target appropriate price points, and select materials with high consumer appeal. What I love most is that it facilitates open and powerful discussions across the marketing, design and business teams. It minimizes reliance on “the gut feel” of just one individual in an organization and helps create a unified vision for success.”
Style
Pattern
Color
Metal Finish
Material
Eco-Attributes
Price
Assortment Styler™ is a state-of-the-art planning tool that can be used for assortment planning and product development.
Developed as a product portfolio optimization tool, Assortment Styler™ analyzes online home goods assortments based on style, design, color, material, price, brand, designer, and much more. Assortment Styler™ enables retailers and manufacturers to differentiate their product portfolios and ensure that their offerings are on trend with the market.
Whether you sit in the president’s office or at the designer’s drawing board, Assortment Styler empowers you with knowledge that helps you make the right decisions.
Targeted Planning
Stimulates on-trend…
- Marketing Programs
- Assortment Planning by channel, store, product type, material, color, etc.
- Collateral Materials
- Strategic Pricing
Critical Product and Design Trends
Identifies product and design trend across six key dimensions based on empirical data: Product, Price, Style, Pattern, Material, Color
Strategic Product Development
A springboard to insightful design briefs, story boards, and trend watching efforts.
Business Growth
Strategic input into…
- Assortment Planning
- New Business Development
- Business Planning